Many businesses today are not even remotely reaching their potential because they operate under legacy models that are not well-suited for modern business.

These concepts serve as the guiding principles for developing a Growth Engine. The more faithfully they are followed, the more effective and powerful the Growth Engine will be.

Within Growth Engineering, a discipline is the portion of a body of knowledge in a certain skill area that is necessary to make a Growth Engine run smoothly and/or at a higher level. The disciplines are key competencies.

What are the individual components that comprise a Growth Engine? In this fourth and final article in the series, we’ll find out.